Meta’s Contract Termination Leaves Over 1,000 Kenyan Workers Jobless in Shocking Layoff

Sophie Laurent, Europe Correspondent
5 Min Read
⏱️ 4 min read

In a troubling turn of events, more than 1,000 low-wage employees in Kenya have lost their jobs following the abrupt cancellation of a contract between Meta and the Nairobi-based firm, Sama. This move has raised significant concerns regarding the vulnerability of tech employment in developing nations, particularly in light of recent allegations surrounding the monitoring of sensitive content filmed through Meta’s AI smart glasses.

Sudden Job Losses Amid Controversy

On Thursday, Sama announced that it would be terminating the contracts of over a thousand workers who were engaged in content moderation and artificial intelligence training for Meta. The decision follows a pause in collaboration with Sama instituted by Meta last month, after serious allegations emerged regarding employees being asked to view explicit and private content captured by the company’s smart glasses.

Reports indicated that some workers were exposed to deeply invasive material, including footage of individuals using the restroom or engaging in intimate acts. This revelation has sparked outrage not only among those directly affected but also within advocacy groups highlighting the precarious nature of jobs in the tech sector, particularly in the Global South.

Advocacy Groups Respond

The Oversight Lab, an organisation dedicated to promoting fair technology practices in Africa, has described the layoffs as both “devastating” and “shocking.” They indicated that the affected workers were given a mere six days’ notice before their contracts were terminated, leaving many in a precarious financial situation. The Lab is currently providing legal advice to those impacted, as they navigate the aftermath of this sudden job loss.

In a statement, Sama acknowledged the significant impact of this decision on its workforce, expressing a commitment to treating affected employees with “care and respect.” The company has emphasised its status as a responsible corporate citizen, claiming that its employees receive fair wages and access to comprehensive wellness resources, including medical benefits and counselling support.

A Broader Industry Issue

The layoffs at Sama underscore a troubling trend within the tech industry, where the consequences of corporate decisions disproportionately affect low-paid, outsourced workers, particularly in regions with limited protections. Kauna Malgwi, a former employee of Sama, voiced her concern, stating that the issue extends beyond a single firm or contract. She pointed out the inherent power imbalances in the global AI industry, asserting that the risks are unfairly borne by the most vulnerable workers.

This incident is not isolated; it follows a previous wave of layoffs at Sama in 2024 that resulted in a civil lawsuit citing severe mental health issues, including PTSD, anxiety, and depression among workers exposed to graphic content. The ongoing challenges faced by these employees highlight the urgent need for reform in how tech companies handle outsourced labour and the ethical implications of their practices.

Meta’s Position

Meta has responded to the controversy by reiterating its commitment to user privacy. In a statement, the company asserted that “photos and videos are private to users,” and that any human review of AI-generated content is conducted with explicit user consent. Nevertheless, they announced the termination of their partnership with Sama, citing the company’s failure to meet their operational standards.

The recent ruling in Los Angeles, where a jury found that Meta’s Instagram and Google’s YouTube had deliberately designed addictive products that harmed young users, further complicates the narrative around tech giants. It raises ethical questions about corporate responsibility and the impact of their business practices on vulnerable populations.

Why it Matters

The termination of contracts with Sama and the resulting layoffs of over 1,000 workers serve as a stark reminder of the precariousness of employment within the tech sector—especially in regions like Kenya. This incident highlights the urgent need for better regulatory frameworks to protect outsourced workers from sudden job losses and the mental health risks associated with their roles. As the global demand for technology continues to grow, it is crucial that industry leaders prioritise ethical practices and the welfare of all employees, ensuring that the benefits of technological advancement are equitably shared.

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Sophie Laurent covers European affairs with expertise in EU institutions, Brexit implementation, and continental politics. Born in Lyon and educated at Sciences Po Paris, she is fluent in French, German, and English. She previously worked as Brussels correspondent for France 24 and maintains an extensive network of EU contacts.
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