As the summer season approaches, many Britons are opting for staycations, driven by escalating travel costs and geopolitical tensions, particularly in the Middle East. With the war in Iran disrupting travel plans and inflating prices for flights to popular European destinations, domestic trips are experiencing a significant revival. Prime Minister Sir Keir Starmer recently highlighted that changing circumstances might lead many to reconsider their holiday plans, sparking a notable rise in domestic bookings.
Domestic Demand on the Rise
Booking.com and Airbnb have reported a substantial uptick in domestic travel interest. Searches for UK getaways during the May half-term are up 20% on Booking.com compared to last year, while Airbnb reports a 15% increase in searches for the same period. As more travellers choose to remain within the UK, a wealth of hidden gems is emerging, enticing those keen to explore local attractions.
Eboni Dixon, a travel and lifestyle influencer, shared her enthusiasm for the British coastline. “We are literally surrounded by coastlines, and there are so many stunning ones I haven’t even got to yet,” she expressed. After a restorative retreat on the Isle of Wight, she noted, “My photos look like I could have been in Croatia,” showcasing the picturesque nature of the UK’s beaches.
Exploring the British Isles
Dixon isn’t alone in her appreciation for local destinations. She highlights Alton in Hampshire for its lavender fields and Hastings for its vineyards and historical attractions. “Folkestone in Kent is really up and coming; the harbour looks like you could be abroad,” she added, encouraging others to rethink their holiday expectations.

For those considering the Isle of Wight, access is primarily via ferry services, including Wightlink and Red Funnel, making it an accessible choice for a quick getaway.
Changing Travel Plans
David and Barbara Land, who had originally planned a trip to the Maldives, are now headed to Northumberland after opting for a domestic holiday due to travel advisories against visiting the UAE. “The coastline is idyllic; it’s just not got the temperatures,” David remarked, noting that they still anticipate a fulfilling experience filled with walks, local dining, and historical exploration.
The couple, seasoned staycationers, have ventured across the UK, from Cornwall to the Peak District, affirming that there’s a wealth of activities to keep families entertained without the need for a plane ticket. “If you just want to lie on a sunbed and have a dip in the pool, then you’d go to Spain, but there’s so much more in the UK than we give it credit for,” David concluded.
Unique Cornish Experiences
In Cornwall, Lizzy Stroud operates self-catering accommodations in quirky converted train carriages, catering to those seeking a car-free holiday. “We are right beside the railway line, so people can watch trains and get around by trains,” she explained. With petrol prices soaring due to global tensions, more travellers are looking for convenient, eco-friendly options.
Stroud emphasised the charm of exploring local landscapes, stating, “There’s no sense in thinking abroad when there’s so much to see on your own doorstep.” She encourages potential visitors to discover the lesser-known but equally stunning spots in Cornwall.
Glamping Gains Popularity
For younger travellers, glamping has emerged as an appealing alternative. Lexie McGaughey, a 20-year-old from Rugby, shared her recent glamping adventure in Lincolnshire with her boyfriend. “We thought it would be easier to drive to a location rather than spend half the day travelling to a different country,” she said. Their short trip included spa visits and beach walks, proving that a fulfilling holiday doesn’t require international travel.
While McGaughey acknowledged the cost of UK stays can be comparable to foreign trips, she highlighted the convenience of local options for shorter holidays.
Why it Matters
As international travel faces uncertainties, the shift towards staycations not only supports local economies but also encourages a renewed appreciation for the UK’s diverse landscapes and attractions. This summer, as families explore their own backyards, they may find that the charm and beauty of the British Isles rival any overseas destination, reshaping their future travel habits for years to come.
