In a move aimed at enhancing the online safety of children and teenagers, Labour leader Keir Starmer has announced a series of proposed measures to regulate smartphone use among young people. The reforms, which could be implemented within months, may introduce a minimum age for social media participation, impose limits on infinite scrolling, and restrict access to online chatbots and certain content. The initiative follows a recent controversy involving Elon Musk’s Grok AI chatbot, which was linked to the creation of inappropriate digital images.
Proposed Reforms to Protect Young Users
Starmer, who has expressed concerns as a father of two teenagers, emphasised the urgent need to update legislation to keep pace with rapid technological advancements. He stated, “As a dad of two teenagers, I know the challenges and the worries that parents face making sure their kids are safe online. Technology is moving really fast, and the law has got to keep up.” His government aims to position the UK as a leader in online safety, ensuring that no platform is exempt from adhering to new regulations.
The consultation process for these new social media safeguards is set to commence in March, driven by feedback from both parents and children. This dialogue will inform the types of protections that are deemed necessary to foster a safer online environment for young users.
Legislative Actions and Government Support
The proposed changes are part of a broader strategy that includes modifications to the forthcoming Children’s Wellbeing and Schools Bill. This bill is designed to enable swift legislative responses to evolving online behaviours. Additionally, amendments to the Crime and Policing Bill will be introduced to ensure that AI chatbots comply with standards that protect users from illegal content.

Technology Secretary Liz Kendall has echoed Starmer’s commitment, stating, “I know that parents across the country want us to act urgently to keep their children safe online.” She has been vocal in addressing companies that fail to comply with British laws, particularly in light of the controversy surrounding Grok.
Community and Legislative Support
Support for these initiatives has been bolstered by advocacy groups, particularly those representing the interests of children. The campaign known as Jools’ Law, founded by Ellen Roome after the tragic loss of her son, seeks to ensure that records of children’s online activity are accessible to families. This initiative has gained traction within the government, with Lord Nash, a Conservative peer, welcoming its adoption while urging more immediate action to prevent future tragedies.
However, some critics argue that the current approach may lack urgency. Opposition parties, including the Conservatives, have accused the government of being slow to act, labelling the recent announcements as “more smoke and mirrors.” Shadow Education Secretary Laura Trott pointed out that the proposed consultation lacks immediate impact, highlighting that Australia has already implemented a ban on social media for minors.
Challenges Ahead
As the government prepares to roll out these reforms, challenges remain. While the proposals aim to create a safer digital landscape for children, there are concerns about the effectiveness of consultations and the potential for bureaucratic delays. Critics argue that more decisive action, such as raising the minimum age for access to high-risk platforms, is necessary to ensure the protection of vulnerable users.

Why it Matters
The proposed measures by Keir Starmer’s government highlight a growing recognition of the risks posed by unchecked access to digital platforms for young people. As society becomes increasingly reliant on technology, it is imperative that legislation evolves to safeguard children from potential harm. By taking proactive steps to regulate smartphone use among minors, the government not only addresses immediate concerns but also sets a precedent for how digital safety can be prioritised in a rapidly changing landscape. The outcome of these consultations and legislative changes could have far-reaching implications for the future of online safety in the UK.