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In a powerful response to the criticism surrounding their looks, female athletes are speaking out against the derogatory remarks they face, particularly during high-profile competitions like the Women’s World Cup. Notable figures such as Georgia Evans, a rugby player for Wales and Saracens, have highlighted how these comments detract from their athletic achievements and perpetuate harmful stereotypes.
The Unwanted Focus on Appearance
Despite competing at the highest levels of sport, female athletes often find themselves at the centre of unwarranted scrutiny regarding their physical appearance. Georgia Evans, who represented Wales during the recent Women’s World Cup, faced backlash for her choice to wear makeup and style her hair for matches. “How I perform on the pitch has absolutely nothing to do with how I look,” she stated firmly, emphasizing that her appearance should not overshadow her skills as an athlete.
The 2025 survey conducted by Women in Sport revealed a concerning trend: the percentage of girls aspiring to become professional athletes has plummeted to the lowest level since 2020. This decline is attributed to the persistent gender stereotypes that plague women in sports, making it crucial to address these issues head-on.
Personal Rituals and Public Perception
For Evans, donning her signature pink bows and applying makeup before a game is more than just a cosmetic choice; it is a personal ritual that helps her focus and feel confident amidst the pressure of competition. However, during the World Cup, such choices became a target for criticism, with some suggesting that her appearance was to blame for the team’s performance. “I’ve trained my entire life to reach the pinnacle of rugby, and suddenly, my dedication is questioned due to a bow in my hair,” Evans expressed.
In response to the backlash, she took to social media, asserting that “a rugby player is no longer defined by your gender or what you look like.” The outpouring of support she received from fans globally provided a silver lining to the negative comments, prompting her to reflect on the broader implications of such scrutiny.
The Perspective of Olympic Gymnasts
Ruby Evans, a silver medal-winning gymnast, shares a similar perspective. For her, the intersection of sport and aesthetics is undeniable. “If I have a bad makeup day, it can affect my performance,” she remarked, indicating the importance of feeling good about oneself in the competitive arena. While she largely receives positive feedback online, Ruby has noticed inappropriate comments, which she strives to filter out for her younger audience.
“It’s vital for me to be a good role model for young girls who look up to me,” she affirmed. With many young female athletes facing similar pressures regarding their appearance, Ruby aims to encourage them to embrace their individuality while excelling in their sport.
The Need for Greater Representation
Despite the progress made in women’s sports, the statistics tell a stark story. The recent survey indicated that only 23% of girls dream of reaching the heights of professional athletics, a significant drop from 38% the previous year. In contrast, 53% of boys expressed similar aspirations. Gwennan Harries, a former Everton player and current football commentator, lamented the negative impact of social media on athletes. She advocates for increased visibility of women in sports, stating, “If you don’t see it, you can’t be it.”
Harries believes that showcasing successful female athletes can inspire younger generations to pursue sports without fear of judgement based on their appearance. “It’s essential that these opportunities are consistently publicized and that athletes are treated with respect,” she added.
Why it Matters
The experiences shared by these athletes underscore a larger societal issue regarding women in sports. The focus on appearance over athletic ability not only undermines their accomplishments but also affects the aspirations of young girls considering sports as a career. By challenging these stereotypes and promoting a culture of inclusivity, female athletes like Georgia Evans and Ruby Evans are paving the way for future generations to excel in their fields without compromising their identity or self-expression. Encouraging young girls to embrace their uniqueness while pursuing their passions is vital for fostering a diverse and thriving sports landscape.
