In a poignant reflection of the ongoing trade tensions between the United States and China, Jennifer Bergman has announced the closure of her family’s cherished toy store after 44 years of operation. The business, which has been a staple in the community since its inception, succumbed to the pressures of President Trump’s tariffs, which Bergman cites as the ‘last straw’ that ultimately led to its demise in July 2025.
The Impact of Tariffs on Small Businesses
Bergman’s toy store, a beloved fixture for generations of families, faced insurmountable challenges as rising import costs took their toll. With a significant portion of their inventory sourced from overseas, the tariffs imposed during the trade war with China drastically increased prices. Bergman stated, “We tried to absorb the costs for as long as we could, but it became impossible. Families are facing their own financial strains, and we couldn’t justify passing those costs onto them.”
The store, which once thrived on the joy of childhood play, is now a reminder of the broader economic challenges that many small businesses face in a shifting landscape. Bergman, who took over the family business from her parents, expressed her heartbreak over the decision to shut down. “It feels like we’re losing a part of our family,” she lamented. “We’ve served this community for over four decades, and to see it come to an end is devastating.”
A Legacy of Community Connection
Established in the early 1980s, the toy store became more than just a retail space; it was a community hub where families gathered for events and children’s activities. Bergman highlighted how the store fostered connections through play, hosting birthday parties and educational workshops that engaged young minds.

With the closure, many community members are left reminiscing about their experiences. One long-time customer shared, “It’s not just a toy store; it’s where I took my children when they were little. It’s a piece of our history.” The emotional ties go beyond mere transactions; they represent a loss of community identity and continuity.
The Bigger Picture: Trade Policy Consequences
The fallout from these tariffs extends beyond Bergman’s store, affecting an array of small businesses across various sectors. Economists warn that the repercussions of such trade policies can lead to a ripple effect, stifling entrepreneurship at a time when innovation and resilience are more crucial than ever. Small businesses are often the backbone of the economy, and their struggles signify broader economic instability.
Trade experts have pointed out that while tariffs are intended to protect domestic industries, they frequently create unintended consequences for small business owners. The additional costs can result in reduced profit margins, layoffs, or, as seen in this case, closures. Bergman’s experience is symptomatic of a larger narrative where policy decisions significantly impact local economies, particularly those relying on imported goods.
Why it Matters
The closure of Jennifer Bergman’s toy store serves as a stark reminder of the fragility of small businesses in the face of shifting trade policies. As communities grapple with the loss of these enterprises, the implications extend beyond mere economics; they affect the social fabric that binds neighbourhoods together. Policymakers must consider the human cost of tariffs and trade disputes, recognising that behind every business closure lies a story of dreams, connections, and community spirit. The long-term sustainability of small businesses is not just an economic issue; it is pivotal to preserving the essence of community identity in an increasingly globalised world.
