Art and Survival: The Unconventional Side Hustles of Creative Legends

Zoe Martinez, Arts Correspondent
6 Min Read
⏱️ 4 min read

The world of art is often romanticised as a realm where passion reigns supreme, yet the stark reality is that many great artists have had to navigate the treacherous waters of financial instability. From John Cage’s unexpected television appearances to Jean Genet’s audacious book thefts, the side hustles of these cultural icons reveal a fascinating blend of desperation and creativity. This exploration of the unusual ways artists have funded their craft underscores the often-unseen struggles behind their celebrated works.

The Dual Life of Jean Genet

Jean Genet, the iconic French novelist and playwright, is perhaps best known for his provocative literary works. However, before he achieved fame, Genet found himself in a very different venture: shoplifting. In a remarkable admission, he recounted the creation of a “trick briefcase” designed specifically for pilfering rare books. “I perfected a trick briefcase,” he noted, reflecting on the audacity with which he executed these thefts, often right under the noses of unsuspecting booksellers.

Genet’s criminal exploits were not merely for personal gain; they were a means to an end, enabling him to finance his literary ambitions. His time spent in prison ultimately proved fortuitous, gifting him the time needed to read extensively and discover his true calling as a writer. It’s a stark reminder that for many artists, the path to success is paved with unconventional choices and sometimes illegal activities.

The Artistic Struggle: From Temp Jobs to Transgressive Gigs

Genet wasn’t alone in his unorthodox funding strategies. Renowned film director Jean-Luc Godard pilfered from his grandfather’s collection, and later, from employers, to support his burgeoning career in cinema. Similarly, Belgian filmmaker Chantal Akerman turned her ticket-selling job at a pornographic cinema into a lucrative side gig, pocketing a portion of the earnings while simultaneously stealing film reels for her early projects.

Kathy Acker, the provocative novelist, also embraced this duality, performing simulated sex shows in a New York nightclub to fund her writing. Acker’s experience provided her with a unique lens through which to view society, enriching her literary output. “You see people from the bottom up,” she observed, highlighting how these side hustles not only provided financial support but also shaped her artistic voice.

John Cage: From Mushroom Enthusiast to Quiz Show Star

In a stark contrast to the more dubious methods employed by his contemporaries, avant-garde composer John Cage turned a passion for mushrooms into a successful endeavour. During a European tour in the late 1950s, Cage seized the opportunity to appear on the Italian quiz show *Lascia o Raddoppia* (Double or Nothing), where he showcased his extensive knowledge of fungi. His remarkable performances earned him 5 million lire—equivalent to approximately £70,000 today—which he used to purchase a Steinway piano and fund his partner Merce Cunningham’s dance company.

Cage’s story serves as a refreshing example of how an artist can channel their interests into legitimate financial gain, albeit through a rather unconventional platform. His experience on television not only provided monetary rewards but also exposure, cementing his place in the cultural zeitgeist of the time.

The Cost of Creativity: Balancing Art and Income

While some artists find ways to monetise their passions creatively, others face the harsh reality of traditional employment draining their artistic energy. Consider the abstract-expressionist painter Grace Hartigan, who, despite her talent, found herself trapped in uninspiring clerical roles. “A whole month gone and I haven’t even lifted a brush,” she lamented in her journal, reflecting the frustration many creatives face when forced to prioritise survival over artistic expression.

Emily Carr, a Canadian painter, also found her aspirations hindered by financial necessity. After returning to Victoria to build a studio, she became entangled in running a boarding house, which diverted her focus from painting. To make ends meet, she bred Old English bobtail sheepdogs and sold pottery to tourists, illustrating the lengths to which artists will go to support their craft.

Why it Matters

The stories of artists like Genet, Godard, Acker, Cage, Hartigan, and Carr illustrate a vital truth about the creative process: the struggle for financial stability often underpins artistic success. These narratives remind us that behind every masterpiece lies a history of challenges, sacrifices, and sometimes morally ambiguous decisions. As we reflect on the journeys of these luminaries, it becomes clear that the pursuit of art is as much about resilience and adaptability as it is about talent and inspiration. In a world where economic pressures continue to mount, their experiences offer both cautionary tales and sources of inspiration for today’s aspiring artists navigating the precarious landscape of creativity and commerce.

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Zoe Martinez is an arts correspondent covering theatre, visual arts, literature, and cultural institutions. With a degree in Art History from the Courtauld Institute and previous experience as arts editor at Time Out London, she brings critical insight and cultural expertise to her reporting. She is particularly known for her coverage of museum politics and arts funding debates.
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