As the summer of 2026 approaches, lifeguards across the UK and Channel Islands are gearing up for what is expected to be an exceptionally busy season. The Royal National Lifeboat Institution (RNLI) reports a remarkable increase in the number of people they assisted last year, with the figure jumping from approximately 18,000 in 2023 and 2024 to over 35,000 in 2025. This surge in beachgoers is attributed to a combination of favourable weather and a growing enthusiasm for seaside activities.
Rising Numbers and Changing Trends
The RNLI is not only celebrating its 25th anniversary of providing lifeguard services but is also preparing for another year of high demand. With the current economic climate prompting many to opt for staycations, the charity anticipates increased patronage at local beaches. Peter Dawes, RNLI’s lifeguard general manager, elaborated on this trend, stating, “The statistics vary each year depending on the weather. Last year, with the bulk of summer being reasonably good, a lot of people went to the beach.”
Dawes emphasised the importance of understanding how global events can affect local beach attendance. He noted, “If we get a lot of people staying here for a holiday, then we are busier. It’s something we’re watching at the moment, with things going on around the world. We constantly assess the risks on our beaches, but part of that is how people are going to interact with the beaches. You have to be prepared.”
Lifeguards on the Frontline
Since its inception in 2001, the RNLI has expanded its coverage to nearly 250 beaches, with popular destinations in Dorset and Cornwall leading the way. Over the span of 25 years, RNLI lifeguards have saved 2,165 lives and assisted over 459,000 individuals in various capacities—from water rescues to providing first aid and reuniting lost children with their families.
These lifeguards have responded to an impressive 333,330 incidents, while also carrying out more than 48 million preventive actions, such as advising swimmers to steer clear of rip currents or repositioning water sports enthusiasts for their safety. Dawes highlighted that the evolution of wetsuit technology has allowed individuals to enjoy the water across different seasons, further contributing to the increased workload for lifeguards.
A Shift in Focus
Lewis Timson, a lifeguard supervisor in Newquay, has been with the RNLI for its entire journey. He shared insights into how the role has transformed over the years. “Twenty years ago, you’d be putting the flags up and monitoring, but you’d probably be doing a lot more rescues and not quite so much of the proactive stuff, the pushing out safety messages,” he stated. Today, the emphasis has shifted towards preventing incidents before they occur.
Timson noted that the variety of water activities has expanded significantly, with surfing, cold water swimming, and new technologies like kite surfing gaining popularity. “The ocean’s for everybody, so we just try to manage that the best we can,” he explained. His most memorable rescues include dramatic incidents where lifeguards had to save individuals trapped under sand, showcasing the unpredictable nature of their work.
Preparing for the Busy Season Ahead
As Easter weekend approaches, RNLI lifeguards will be stationed at 39 beaches, with the number set to rise to over 245 by July. This proactive approach is crucial in ensuring safety for the thousands expected to flock to the shores this summer.
The RNLI continues to adapt its strategies in response to the evolving landscape of beach activities and public safety needs. With a strong focus on education and prevention, lifeguards are committed to making the beaches safer for all.
Why it Matters
The increased attendance at UK beaches reflects broader societal trends towards staycations, driven by economic factors and global uncertainties. As more individuals turn to local leisure activities, the role of lifeguards becomes even more critical. Their dedication not only saves lives but also fosters a culture of safety and awareness, ensuring that everyone can enjoy the beauty of the coastline while minimising risks. The RNLI’s ongoing commitment to adapting to emerging trends and challenges underscores its vital role in protecting both people and the community spirit that thrives along our shores.
