As the RNLI gears up for its 25th year of lifeguard services, the charity reports a remarkable surge in the number of individuals it has assisted on the beaches of the UK and Channel Islands. In 2025, lifeguards aided over 35,000 people, a sharp increase from approximately 18,000 in the previous two years. This trend reflects a combination of factors, including favourable weather and a growing interest in coastal activities, as well as potential shifts in holiday habits due to the ongoing Middle East crisis.
A Busy Summer Ahead
With the cost of living impacting travel decisions, many families are opting for staycations, leading to busier beaches. Peter Dawes, the RNLI’s lifeguard general manager, emphasises that the statistics fluctuate yearly depending on weather conditions. “If we see a lot of people choosing to holiday at home, we anticipate increased activity on our beaches,” he stated. The RNLI, which began its beach patrols in 2001, now operates on nearly 250 beaches, ensuring that lifeguards are prepared for whatever the season may bring.
Over the years, RNLI lifeguards have saved 2,165 lives and provided assistance to over 459,000 individuals. Their vital work includes everything from water rescues and first aid to reuniting lost children with their families. With more than 333,000 incidents logged and over 48 million preventative actions taken—such as advising swimmers on safe practices—the RNLI plays a critical role in ensuring beach safety.
Adapting to New Challenges
The changing landscape of beach activities also poses fresh challenges for lifeguards. Lewis Timson, a lifeguard supervisor in Newquay, Cornwall, notes that the job is increasingly focused on prevention rather than rescue. “Twenty years ago, we were primarily in reactive mode, but now we spend more time disseminating safety messages and preventing incidents,” he explained.
With the popularity of activities like coasteering and stand-up paddleboarding on the rise, lifeguards must continually adapt their strategies to meet the needs of beachgoers. Timson recalls notable rescues, including a dramatic incident in 2018 where a young boy was trapped in a collapsing sand hole, and a similar event in 2021 involving a man buried by sand. These experiences highlight the unpredictable nature of the job and the need for vigilance.
Lifeguard Presence During Easter Weekend
As the Easter weekend approaches, lifeguards will be stationed at 39 beaches, with that number expected to grow to over 245 by July. This increased presence aims to ensure the safety of beachgoers during one of the busiest times of the year. The RNLI’s commitment to maintaining safety on the coast is more crucial than ever, especially as public interest in beach activities continues to rise.
Why it Matters
The RNLI’s work extends far beyond mere statistics; it reflects a vital commitment to community safety and wellbeing on our beloved beaches. As families flock to the coast for respite from daily pressures, the charity’s lifeguards stand ready to protect lives, foster safe environments, and educate the public on safety practices. With the potential for another record season ahead, the RNLI’s proactive approach ensures that both locals and visitors can enjoy the beauty of the British coastline with confidence, knowing expert help is always at hand.
