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The rise of online sports betting is becoming a concerning issue for adolescents, particularly teenage boys, experts warn. This rapidly expanding multi-billion-dollar industry has gained traction as betting platforms become more accessible via smartphone applications. Projections from Grand View Research indicate that the online gambling market is set to grow from US$3.9 billion in 2024 to an astounding US$8.7 billion by 2030, with sports betting leading the charge.
Accessibility Fuels Gambling Urge
Students from Dawson College in Montreal are voicing their experiences with online betting, highlighting the alarming ease with which individuals can engage in this activity. Alex Bergman, a student at the college, expressed concern about the potential risks, stating, “You can just turn on your phone and then all of a sudden you can be betting hundreds of dollars.” Another anonymous student shared a more sobering reality, revealing that he lost a staggering $2,000 through online betting, including sports wagering. “It’s so accessible. And it feels like when you’re not gambling, you’re missing out on making money, and you just have this urge to keep gambling,” he lamented.
The Growing Epidemic
Dr. Jeff Derevensky, the director of the International Centre for Youth Gambling Problems and High-Risk Behaviours at McGill University, has labelled the rise in sports betting among youths as an epidemic. “We need to raise more awareness as a public health issue and as a mental health issue,” he stated in an interview. Derevensky emphasised the necessity for stronger regulations, warning that increased advertising and accessibility will lead to a higher incidence of gambling problems.

Rabbi Benjamin Bresinger, who operates Chabad Lifeline—a treatment and counselling centre for youth grappling with addiction—has noted a troubling trend: families are increasingly seeking help for teenagers affected by online gambling, especially sports betting. “Boys between the ages of 12 and 16, that’s where it’s really taken off,” he explained.
Celebrity Influence and Marketing Tactics
The appeal of online sports betting is further amplified by the aggressive marketing tactics employed by betting companies, which often feature endorsements from high-profile celebrities and athletes. Notable figures like Drake, Kendall Jenner, LeBron James, and Cristiano Ronaldo are among those promoting brands such as BetMGM, FanDuel, and DraftKings. This celebrity endorsement not only glamorises the activity but also normalises it among adolescents who may be influenced by their idols.
Rising Demand for Support Services
A recent study conducted in Ontario revealed a troubling statistic: the number of young men seeking help for gambling-related issues has surged by over 300 per cent since the province permitted private online gambling. Researchers behind the study, published in the Canadian Medical Association Journal, advocate for stronger harm-reduction measures and increased access to treatment options.

Dr. Daniel Myran, a research chair at North York General Hospital and co-author of the study, expressed concern over ‘micro-betting’—a gambling method that allows users to place bets on specific events within a game. This practice can lead to intensified gambling behaviours, as individuals may attempt to recover losses through further betting. “When we see that the visits or the contacts have really gone up in young men, I think that this is exactly who’s being targeted by the advertisements,” Myran remarked.
Why it Matters
The proliferation of online sports betting poses significant risks to the mental health and well-being of adolescents. As accessibility increases and marketing strategies target impressionable youth, it is crucial for parents, educators, and policymakers to recognise the urgency of this issue. Addressing the growing trend of gambling addiction among young people is not merely a matter of personal responsibility; it is a public health concern that demands immediate attention and proactive measures. The implications of inaction could resonate for generations, as a whole demographic faces the potential pitfalls of gambling addiction, often exacerbated by the allure of quick financial gain.