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The British Heart Foundation (BHF) has announced plans to close approximately 150 of its charity shops across the UK, a move prompted by soaring operational costs and a significant shift towards online shopping. The closure will affect nearly a quarter of the charity’s retail locations, following a steep decline in profits over the past year.
Profit Decline and Retail Review
In a recent financial report, the BHF revealed that its net profit plummeted from £18.8 million in 2024 to just £3.6 million for the year ending 31 March 2025. This alarming drop led the charity to conduct an extensive review of its retail operations, which currently employs around 3,700 individuals. “Like most retailers, we are facing an exceptionally challenging trading environment,” stated Charmaine Griffiths, BHF’s Chief Executive. She expressed her deep appreciation for the dedication and hard work of staff and volunteers during these trying times.
Job Cuts on the Horizon
In addition to the shop closures, the charity is also planning to reduce its workforce in central functions that support its retail operations. Within its head office, BHF employs 795 people, contributing to a total staff count of 4,545, equivalent to 3,692 full-time employees. The charity’s wage and pension expenses reached £136 million last year, with 180 employees earning over £60,000 annually. Despite these financial strains, Griffiths received a £35,000 pay increase, bringing her salary to £268,239 for this financial year, which has raised questions about executive pay amid widespread job losses.
Future Plans and Financial Position
BHF aims to close 90 shops by the end of March 2027, with the remaining closures to follow in the subsequent year. “We must act now to ensure a sustainable future for BHF retail,” said Allison Swaine-Hughes, the charity’s Chief Commercial Officer. She emphasised that these tough decisions are essential for preserving the charity’s long-term mission, despite the short-term challenges they present.
While the BHF maintains that its overall financial health is stable, there has been a notable decline in the proportion of income directed towards charitable activities. Total income for the charity was reported at £181 million in 2025, yet net income fell by nearly £9 million to £129.6 million after accounting for direct costs. The ratio of income allocated for charitable purposes decreased from 77% to 72%, although it still exceeds the charity’s benchmark of dedicating 70 pence of every pound to essential life-saving work.
A Focus on Lifesaving Research
Despite the financial challenges, Griffiths reiterated the charity’s commitment to funding research aimed at combating cardiovascular disease, which remains a leading cause of mortality in the UK. “Our priority is funding research to save lives,” she stated. The difficult decision to close shops is seen as a necessary step to ensure that retail continues to contribute significantly to the BHF’s vital research efforts.
Why it Matters
The BHF’s decision to close shops and cut jobs not only reflects the broader struggles of the charity sector amid rising costs and changing consumer habits but also highlights the pressing need for innovative solutions in fundraising and retail strategies. As the charity navigates these turbulent waters, the impact on communities reliant on their services could be profound, raising concerns about the future of vital research and support for those affected by heart disease. The BHF’s ability to adapt will be crucial in maintaining its mission and ensuring that lifesaving initiatives continue to receive the necessary funding.
