The Montreal Canadiens are reigniting a fervour not seen in decades as the team progresses through the playoffs. With a youthful roster and a passionate fanbase, the spirit of the city is palpable, even as the team aims to break a 30-year championship drought. Iconic barber Domenico Perrazino, affectionately known as “Ménick,” encapsulates the sentiment, recalling the glory days while acknowledging the unique energy surrounding this season’s playoffs.
A Barber’s Perspective on Canadiens’ Legacy
At 85, Ménick has witnessed the rise and fall of the Canadiens, a team steeped in rich history and tradition. He fondly remembers the five consecutive Stanley Cups won by Maurice Richard in the late 1950s and the legendary Guy Lafleur’s era in the 1970s. “I’ve seen almost all of them, the Stanley Cups,” he reminisced from his barbershop located on Masson Street, where the floor is designed to resemble an ice rink and walls are adorned with photos of Quebec’s most celebrated figures.
Yet, he insists that this playoff season feels distinctly different. “I may have never felt it like this,” he shared, pointing to the abundance of emerging stars on the current team. “It’s been 30 years since we’ve won anything. That didn’t happen before, so now we’re hungrier.” Despite the Canadiens’ impressive history, their last championship came in 1993, and the absence of a title has only intensified the city’s desire for triumph.
Citywide Celebration in Support of the Habs
The enthusiasm surrounding the Canadiens is infectious, sweeping across Montreal and transforming the city into a vibrant celebration of hockey. This was especially evident during Game 7 against the Tampa Bay Lightning, where a raucous crowd filled the Bell Centre, even though the game was played away. Streets around the arena were alive with thousands of fans, turning downtown into a festive party atmosphere.

Sports bars and restaurants have reported bustling business, with queues often extending onto the streets. The Canadiens’ playoff tickets have become highly sought after, with some seats for Game 3 fetching prices near £500. The team recently announced an impressive renewal rate for season tickets, hovering just below 100%, a clear indication of unwavering support.
Local businesses have embraced the Canadiens’ playoff push, with venues like the historic Rialto Theatre hosting free viewing parties. Hydro-Québec even illuminated its logo to support the team during their first-round series. Restaurants have creatively renamed menu items, like “Buffalo” wings, to reflect the Canadiens’ ongoing playoff journey.
Community Innovation and Spirit
Montreal’s culinary scene has also gotten in on the action. St-Viateur Bagel, a beloved local establishment, has been crafting bagels shaped like the Canadiens’ logo, while the popular Bernie Beigne doughnut shop has seen a surge in sales of red, white, and blue doughnuts, with sales hitting 300 to 500 on game days alone.
Bars have not been left out of the celebration either. The basement dive bar Double’s even temporarily rebranded to “Dobes’s,” in homage to rookie goaltender Jakub Dobes, adding playful touches like a mattress over the pool table for fans to pose with during celebrations. “The vibes are high… It’s just good for the city,” co-owner Victor-Alex Petrenko remarked, reflecting on the shared joy permeating the community.
A New Era for the Canadiens
Ménick, affectionately known as “le barbier des sportifs,” has been cutting hair in Montreal for 67 years. While current players may not frequent his shop—he quipped, “I’m 85 years old, I can’t hang out with Cole Caufield”—he remains an ardent supporter from afar, praising rising stars like Nick Suzuki, Cole Caufield, and Juraj Slafkovsky. “We have a team for the next 10 years,” he asserted, expressing optimism for the future under the guidance of beloved coach Martin St. Louis.

This season represents more than just a playoff run; it marks a significant cultural moment for Montreal. As Ménick noted, “Even before, the passion wasn’t the same… it’s everywhere now.” The combination of youthful talent and a fiercely loyal fanbase has ignited a renewed sense of hope within the city.
Why it Matters
The current excitement surrounding the Montreal Canadiens is more than just about hockey; it’s a testament to the city’s enduring spirit and resilience. As the team pushes through the playoffs, the community rallies together, showcasing the profound impact of sports on local identity and cohesion. In a time when Montrealers have long awaited a championship, this season holds the promise of renewal, not only for the Canadiens but for the very heart of the city itself.