The Ultimate Showdown: Dyson Airwrap i.d. vs. Shark FlexStyle

Catherine Bell, Features Editor
6 Min Read
⏱️ 5 min read

In the ever-evolving world of hair styling tools, the latest contenders are making waves. The Dyson Airwrap i.d. and Shark FlexStyle have emerged as two of the most talked-about multi-stylers on the market, each promising to revolutionise the way we approach hair care. After putting both devices to the test over a month, the results are both enlightening and surprisingly close.

A New Era of Hair Styling

For nearly two decades, I’ve navigated the labyrinth of hair styling gadgets, from blow-dryers to curling irons, with little success in achieving the coveted effortless look. Enter the Dyson Airwrap i.d. and Shark FlexStyle—two innovative devices that offer more than just a hair-drying function. Designed to style damp hair, both tools utilise the Coanda effect, a fascinating principle of physics that allows them to curl and dry hair simultaneously.

Despite their similar functionalities, a key distinction lies in their price points; the Dyson Airwrap i.d. commands a hefty £649.99, while the Shark FlexStyle comes in at a more wallet-friendly £299.99. Is the Dyson worth the splurge? Let’s delve into the details.

User Experience: Ease of Use

When it comes to getting started, the Shark FlexStyle takes the crown. It arrives with a straightforward manual, making it simple to understand the various attachments and settings right out of the box. In contrast, the Dyson Airwrap i.d. complicates matters with its reliance on an app and Bluetooth connectivity. Users must download the app to access a digital manual and customise their styling preferences, which can be a frustrating endeavour if the device fails to connect seamlessly.

While the Dyson’s tech-savvy features aim to enhance user experience, they can also lead to moments of confusion. For instance, there were times when the device did not respond as expected, leaving me doubting its reliability.

*Winner: Shark FlexStyle*

Power and Performance: Similar Yet Distinct

In terms of performance, both devices are impressively powerful. My fine, shoulder-length hair dried to a sleek finish in just seven minutes with either tool, and neither left my hair feeling scorched—an essential feature in today’s heat-conscious world. Both stylers boast three airflow settings, but only the Dyson specifies its airflow measurement, claiming a higher degree of control over temperature regulation.

While the FlexStyle promises to monitor temperature 1,000 times a second, Dyson’s figures seem somewhat less impressive at 40. Nonetheless, both ensure that your hair emerges unscathed from the styling process.

*Winner: Draw*

Convenience and Design: Aesthetic Appeal

Both the Airwrap i.d. and FlexStyle feature long cables—approximately eight feet—allowing for flexibility during use. However, Dyson edges ahead with a chic storage box, while Shark customers need to purchase a separate storage case. The Airwrap is also noticeably quieter during operation, which is a plus for those who prefer a more tranquil styling experience.

Furthermore, the positioning of the controls on the Dyson is more intuitive, allowing for easier access while styling. In contrast, the FlexStyle’s buttons can be somewhat cumbersome to reach, which may impact the overall user experience.

*Winner: Dyson Airwrap i.d.*

Curling and Straightening: Which One Wins?

When it comes to straightening, both devices delivered comparable results, but the FlexStyle’s brush attachments, with their combination of hard and soft bristles, provided a slight edge in grip and control. The FlexStyle also cleverly bends into a traditional dryer shape, enhancing its ergonomics for rough drying.

However, for curling, the Dyson Airwrap i.d. truly shines. Its range of curling barrels offers more versatility with various widths and shapes, allowing for more creative styling options. The ability to switch the direction of the barrels with a mere button press is another convenience that adds to the Airwrap’s appeal.

*Winners: FlexStyle for straightening, Airwrap i.d. for curling*

Attachment Variety: A Closer Look

In terms of attachments, the Dyson Airwrap i.d. offers an impressive array of six, including multiple curling barrels and brushes designed for various hair types. The FlexStyle falls slightly short with five attachments, though it does provide dual curling barrels that spin in different directions.

While both brands allow for additional attachments to be purchased separately, Dyson’s options feel a bit more comprehensive, particularly for those needing to style different hair textures.

*Winner: Dyson Airwrap i.d.*

The Verdict: Which One Should You Choose?

Ultimately, the choice between the Dyson Airwrap i.d. and the Shark FlexStyle boils down to personal preference and budget. The FlexStyle delivers excellent results at a fraction of the price, making it an enticing option for those looking to keep costs down. On the other hand, if you crave the latest technology and versatility in styling, the Airwrap i.d. could justify its higher price tag.

Why it Matters

As we navigate a world increasingly focused on self-expression, the tools we use to present ourselves play a critical role in our confidence and individuality. Choosing the right hair styling device can significantly impact our daily routines and, ultimately, how we perceive ourselves. Whether you opt for the innovative Dyson Airwrap i.d. or the reliable Shark FlexStyle, making an informed choice will empower you to embrace your unique style with flair.

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Catherine Bell is a versatile features editor with expertise in long-form journalism and investigative storytelling. She previously spent eight years at The Sunday Times Magazine, where she commissioned and edited award-winning pieces on social issues and human interest stories. Her own writing has earned recognition from the British Journalism Awards.
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